Marketing Tips and Information
YouTube Releases Creators Playbook
YouTube, one of the largest, video portals has released a comprehensive guide outlining how creators should be approaching the platform and which features they can take advantage of. The 70 page guide has a fitting title: The Creator Playbook. This document is part of YouTube's mission to bring high quality content to the site.
YouTube wants to make it clear that this is a useful guide, there isn't anything that's guaranteed. They state:
"The Creator Playbook is not a collection of rules or guaranteed 'tricks' to get more views. Instead, it presents best practices, optimization tips, and suggested strategies for building audience and engagement on YouTube."
If you would like to download the playbook, here is the link: http://www.youtube.com/creators/playbook.html
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